Monthly Archives: November 2005

Ebiz 101

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I have read 1000′s of pages now on ebiz. The amount of material available is staggering and sadly most of it is repetitive. One particular pet peeve are the “freebie” articles that feel the need to affiliate link in nearly every paragraph. Maybe I’m just more observant, but this approach is about as subtle as a heart attack. I doubt it sells well. Ever see the movie “Wayne’s World”? Remember the scene where Wayne blatantly product promotes soft drinks, pizza, etc? I just wish some of you Ebiz guys could realize how silly some of your ad copy looks.

Part of my Ebiz 101 training is to sift out all the garbage (illustrations, acedotes, filler, etc.) and write down the meat. I now have about four pages in a Word doc of CONTENT. Yes, four pages of content from 1000′s of pages on Ebiz. I’ll let you draw your own conclusions.

MSN beats Yahoo and Google

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Amazing to me, but MSN is the first to list me when I do a search for “nextebizguy”. Congrats to Bill Gates’ Glorious Empire!

MSN: 2 Days (11/30/05)
Yahoo: Not Listed
Google: Not Listed

Another interesting note is that there has been ZERO traffic from blogger browsers. Except for myself and another ebiz buddy, no visits in over two days. The main lesson here is that blogger alone isn’t going to get you traffic.

Niche Markets

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The Holy Grail (TM) of any ebiz is the NICHE MARKET. Ever elusive but gold if you find it, the niche market is the rare jewel and fountain of ebiz wealth (or so they say).

Technically you can define a niche market as a small portion of a market that is not readily served by a mainstream product or service.

The hope is that the small ebiz company can effectively reach this neglected or under-serviced market. But even if you find a niche, you still need to determine if the segment is online and if they have cash to spend on your product.

Niche thinking:

  1. Computers (Grand Canyon here, too big)
  2. Gaming Computers (ok, getting better)
  3. Cheap PC Gaming Computers (even better)

There are still layers to peel to get to a core, but this is on the right track.

For me, I am looking to find niche markets that I can use for affiliate programs. I read this thought provoking story and it sparked some ideas.

http://www.associateprograms.com/search/affiliate-programs.shtml

My immediate goal is to set up some affiliate accounts with computer/electronics sites (though the payout sucks at 3%-5%). A little niche marketing skills just might find me a 1000 dollar a month affiliate website.

Tune in for updates…